The first episode of Mnet’s reality audition show Super Star K Season 3 will air on August 12, which already showed early signs of a big hit: All related TV commercials worth about 20 billion won were completely sold out, an amazing record considering that the prices set for commercials of cable channels hover around a tenth part of the ones of the terrestrial networks.
Meanwhile, with the first broadcasting a day off, Mnet’s Super Star K3 is planning to hold an event to reveal the highlights of the show along with the three main emcees, an unprecedented large-size preview of an TV entertainment show in Korea’s broadcasting history.
Super Star K3 will air 14 episodes until November 11.
Source: Nate, en.korea.com
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