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06 February 2012

Yoon Mi Rae Chosen as HP’s New Advertising Model


HP has revealed that Yoon Mi Rae has signed on to be HP’s new model for its HP PC line up. For the rest of the year, Yoon will be acting as the company’s face, with both television and radio commercials.

Yoon finished recording her first radio commercial for HP on February 1, with the first broadcast scheduled for February 6.

Source: enewsworld, naver.com

Edit: longer article



Not only is she the ultimate queen of hip hop in Korea, Yoon Mirae is also dominating the advertisement industry.

Yoon Mirae has recently been selected as the newest spokesmodel for global corporation HP Korea. The rapper has modeled for cosmetic and clothing brands in the past, and with her newest contract with HP Korea, she is proving to the world that she is a highly valued model.

The rapper has signed a year-long contract with HP PC and will be endorsing the brand through print advertisement as well as over the waves on the radio. She has recently wrapped up her “Pavilion Song” recording session for Radio CM which will begin airing nationally this week, as well as her photo shoot for the print advertisements.

HP Korea explained that they chose Yoon Mirae as their newest model due to her “profession and passionate image“. They also added, “she is a talented musician who has won the respect of both fans in Korea and overseas. We found her to be the perfect person to endorse the quality and sound of Beats Audio by Dr Dre and Monster, as well HP’s very own unique sounds.”

Through their new model, HP Korea is determined to spread awareness of the winning sound and unique designs of their flagship brand ‘HP ENVY‘ & ‘HP PAVILLION‘. Like the products, Yoon Mirae has been acknowledged for her versatile capabilities. As a musician, she has pulled off multiple genres such as hip hop, R&B, and Soul.

In related news, Yoon Mirae dominated the music charts late last year with her digital single “Get It In“ without performing it once on public television, once again proving her status as the greatest female rapper in Korea.

Source: allkpop

4 comments:

  1. Yeah, I'm glad for her. She's been on a 3 or 4 year forced hiatus and now she's back and proves she's still very talented and is really appreciated by the media...awesome ^_^

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  2. When was she on a forced hiatus?

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  3. It was between her album To My Love (2002) and her album Yoon Mi Rae (2007). Well, I said "now she's back" but I meant that it is still a bit recent (it feels like it to me lol).

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  4. i'm still pretty new to her so correct me if i'm wrong but i don't think she was on a forced hiatus? at least for that long. i know she had some legal troubles with her first management, but despite not releasing any albums in those 5 years, she still performed & featured on other artists' songs.

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